Hello From Sunny Barcelona!

I remember when I was still in my coaching certification course, I joked with my friends a lot about the books titles which we will be writing. There were quite a few funny titles like “NLP for Christians” or “Dealing With Faulty People.” Despite all our joking about, however, there was an understanding that if you are about to enter into the market you need to position yourself and find some way to prove to others you are worth something… worth being hired as an expert… worth being taken seriously.

While writing a book would be quite natural way to advance in this direction, why were our book title jokes so funny? The funniest element was that we had neither expertise nor knowledge in those areas and had no idea what will be “inside” of those books. That made those discussions extremely funny.

What's the moral here? Well, your website is your small book which you need to write and “put out there” for people to understand what you and your services are all about. That said, it is a practically impossible to make your website unless you have FIRST gotten clear on a few simple things about your business.

To find out what these few simple things are, click through the video below so that, when it truly comes time to build your site, the process is as quick and pain free as possible!

Thank you so much for listening. Have a wonderful week and we’ll see you next Tuesday, with another Headway Q&A.

Warm regards,

Alex

Alex Khrapov

PCC ICF, Master Trainer ASTD

Founder, Headway Coaching Group

www.headwaycoachinggroup.com

@headwaycg

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